WRITING A MESSAGE SENTENCE

An effective document delivers a single main message.

The message is your document's governing idea. Everything else - the other ideas, the information to support them, how it is all ordered, how you present the material - depends on that message.

Your message isn't a title or an explanation of what you are doing in the document. It is the single most important point you need to make to express your purpose.

In this section we'll look at how to create an effective message. This involves:

• Constructing the message
• Checking and improving the message